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Experience and Expertise:

I have a strong background in real estate, including knowledge of the local market, current trends, and pricing strategies. This expertise can help you price your home accurately  and competitively.


Marketing and Promotion:

I will utilize various marketing channels, such as online listings, social media, and professional networks, to promote your property and attract potential buyers.


Negotiation Skills:

I am well-versed in the negotiation process and can effectively represent your interests when discussing offers and terms with potential buyers.


Network and Connections:

As a licensed agent, I have access to a network of professionals, including other agents, home inspectors, and mortgage lenders, which can be beneficial during the selling process.


Communication and Availability:

I will maintain open lines of communication with you throughout the selling process, ensuring that you are informed and involved in all key decisions.


Paperwork and Legal Compliance:

I will handle all necessary paperwork and ensure that your transaction adheres to relevant state and national laws, protecting your interests and minimizing potential risks.


Professionalism and Ethics:

As a member of the National Association of Realtors, I am committed to upholding the highest standards of professionalism and ethics in my work.

By choosing me as your listing agent, you can benefit from my expertise, marketing capabilities, negotiation skills, network, communication, legal compliance, and commitment to professionalism and ethics.

90 Ways I Can Serve You as your Listing Agent

90 Ways I Can Serve You as your Listing Agent

1. Make appointment with seller for listing presentation

2. Review pre-appointment questions

3. Research all comparable currently listed properties

4. Research sales activity from Local MLS Broker Marketplaces and public records databases

5. Download and review property tax roll/assessor information

6. Prepare preliminary Comparable Market Analysis (CMA) to establish fair market value

7. Prepare listing presentation package with above materials

8. Confirm current public schools and explain impact of schools on market value

9. Give seller an overview of current market conditions and projections

10. Tour property

11. Present company’s profile and position or niche in the marketplace

12. Present preliminary CMA to seller, including comparable properties, sold properties, current listings, and expired listings

13. Offer pricing strategy with updates to CMA based on tour of home and updates, upgrades professional judgment, and current market conditions

14. Discuss goals with seller to market effectively marketing, IDX and REALTOR.com

15. Explain the work you do behind the scenes and your availability on weekends

16. Explain role in screening for qualified buyers and protect seller from curiosity seekers

17. Present and discuss strategic master

18. Gather square footage/measure overall and heated square footage as required

19. Measure interior room sizes

20. Obtain house plans, if applicable and available

21. Identify Homeowner Association manager if applicable

22. Verify Homeowner Association Fees with manager—mandatory or optional, plus fees

23. Research electricity availability, supplier’s name, and phone number

24. Research and verify city sewer/septic tank system

25. Verify security system, current terms of service and whether owned or leased

26. Prepare detailed list of property amenities and assess market impact

27. Prepare detailed list of property’s inclusions and conveyances with sale

28. Compile list of completed repairs and maintenance items

29. Have extra key made for lockbox and one for your file

30. Verify if property has rental units involved.

31. If the property does have rental units, make copies of all leases for retention in listing file

32. Verify all rents and deposits

33. Inform tenants of listing and discuss how showings will be handled

34. Arrange for installation of yard sign

35. Review curb appeal assessment and provide suggestions to improve saleability

36. Review interior décor assessment and suggest changes to shorten time on market

37. Provide seller copies of the listing agreement and Local MLS Broker Marketplaces Profile Sheet within 48 hours or within the time period of Local MLS Broker Marketplace guidelines

38. Have professional photos and videos completed

39. Create print and internet ads with seller’s input

40. Coordinate showings with owners, tenants, and other agents.

41. Install electronic lock box if authorized. Program agreed-to showing times

42. Order full color property brochures

43. Review comparable Local MLS Broker Marketplaces regularly to ensure property remains competitive

44. Upload listing to company and agent Internet site, if applicable

45. Mail out Just Listed notice to all neighborhood residents

46. Advise network referral program of listing

47. Provide marketing data to buyers through international relocation network buyers

48. Submit ads to company’s participating internet real estate sites

49. Prepare advertising in local newspapers and magazines

50. Place property video on social media platforms and multiple listing service

51. Price changes conveyed promptly to all internet groups

52. Feedback e-mails sent to buyers’ agents after showings

53.Review weekly market study

54. Discuss with sellers any feedback from showings to determine if changes are needed

55. Place regular weekly update calls to seller to discuss marketing and pricing

56. Promptly enter price changes in the Local MLS Broker Marketplaces database

57. Receive and review all Offer to Purchase contracts submitted by buyers’ agents

58. Evaluate offer(s) and prepare a net sheet for the owner for comparison purposes

59. Explain merits and weakness of each offer to sellers

60. Contact buyers’ agents to review buyer’s qualifications and discuss offer

61. Confirm buyer is pre-qualified by calling loan officer

62. Deliver copies of fully signed Offer to Purchase contract to seller

63. Deliver copies of Offer to Purchase contract to lender

64. Provide copies of signed Offer to Purchase contract for office file

65. Advise seller of additional offers submitted between contract and closing

66. Obtain buyers’ pre-qualification letter from loan officer if not submitted with offer

67. Negotiate all offers per seller’s direction on seller’s behalf, set time limit for loan approval and closing

68. Prepare and convey counteroffers, acceptance or amendments to buyer’s agent

69. Create excel spreadsheets for easy review on multiple bids

70. When Offer to Purchase contract is accepted, deliver to buyer’s agent

71. Change status in Local MLS Broker Marketplaces to Sale Pending

72. Update transaction management program to show Sale Pending

73. Order septic system inspection, if applicable

74. Receive and review septic system report, and assess any possible impact on sale

75. Verify termite inspection ordered

76. Confirm verifications of earnest money deposit

77. Contact lender weekly to ensure processing is on track

78.Coordinate with seller for buyer’s professional home inspection

79. Review home inspector’s report

80.Ensure seller’s compliance with Home Inspection Clause requirements

81. Assist seller with identifying contractors to perform any required repairs

82. Negotiate payment, and oversee all required repairs on seller’s behalf, if needed

84. Coordinate closing process with buyer’s agent and lender

85. Update closing forms and files

86. Ensure all parties have all forms and information needed to close the sale

87. Work with buyer’s agent in scheduling buyer’s final walk-thru prior to closing

88. Provide homeowners warranty for availability at closing

89. Coordinate closing with seller’s next purchase, and resolve any timing problems

90. Have a no-surprises closing so seller receives a net-proceeds funds at closing

Work With Us

Located in the prestigious village of Rancho Santa Fe, Danielle is a Luxury Estate Specialist, trained in marketing and selling high-end luxury homes. The firm will offer the personal and professional attention you require, all the while maintaining and respecting your privacy and treating your transaction with the utmost integrity.